Asos Jobs in London – Senior Insight Analyst

Website Asos

Job Description:

As a leading online retailer, ASOS is focused on delivering the best possible experience for our customers. Understanding how our customers interact with our online properties is a crucial part of this process. The role is key to driving improvements and continual innovation in the development of the ASOS experience across territories and devices.


Job Responsibilities:

  • Supporting the development and enhancement work being done by the Customer Experience Managers through requirements gathering and detailed analysis.
  • Using strong analytical skills to provide insight as well as recommendations for change as part of a continual feedback loop.
  • Working closely with the Implementation team to plan and define tracking specifications required to be able to truly understand the effectiveness of site features and functionality.
  • Production of regular reporting, benchmarking website/product performance and interpreting and presenting their content.
  • Production of ad hoc analysis on website behaviour, KPI trends and engagement with new and existing functionalities.

Job Requirements:

  • A strong track record in an Insight role, preferably within digital
  • High level of familiarity with digital analytics and data collection and capable of working independently to define tracking requirements to support the development of site features and functionality
  • Highly numerate with a high standard of accuracy with data and commercial awareness of its usage
  • Strong e-commerce knowledge
  • A proactive and analytical approach
  • A passion for data and digital experience
  • Advanced analytics tools & languages (SQL or Python)
  • Advanced skills in Excel
  • Ability to communicate information clearly and concisely
  • Meticulous and takes pride in attention to detail
  • Ability to handle multiple tasks managing priorities and focus as needed

Job Details:

Company: Asos

Vacancy Type:  Full Time

Job Location: London, England, UK

Application Deadline: N/A


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